DAZN Secures $1B Boost from Saudi Investment to Expand Sports Streaming in MENA

PHOTO BY U_TU0OTX0PH2 ON PIXABAY

DAZN has secured a $1 billion investment to expand its sports streaming presence across the Middle East and North Africa. The move comes as digital viewership in the region continues to grow rapidly.

With this funding, DAZN aims to scale its platform, enhance user experience, and strengthen its position in a competitive global sports streaming market.

Strengthening the Streamer

DAZN is expanding its reach in the MENA region with a $1 billion investment from Saudi Arabia. The funding supports its goal to become a leading sports streaming platform across a fast-growing digital market.

The YouTube video below breaks down the motivations behind the deal. It highlights how the investment will help DAZN secure exclusive content, improve technology, and launch region-specific programming:

This move positions DAZN for strategic growth across the MENA region.

New Venture, New Market

DAZN’s $1 billion investment from Saudi Arabia is set to boost its presence in the MENA region. The funding supports its expansion into a fast-growing market with high demand for digital sports content.

This tweet noted that the investment, made through the Saudi sports entity SURJ, involves a participation minoritaire—a minority stake valued at up to $1 billion for 10% of DAZN:

This structure supports DAZN’s growth while preserving its operational independence.

With access to more content and a stronger local presence, DAZN aims to attract new subscribers and deliver a tailored sports streaming experience across the region.

Strategic Sports Growth

DAZN is expanding its reach in the MENA region with a $1 billion investment from Saudi Arabia. The funding supports its push to become a leading sports streaming platform in the area.

The following Instagram post confirmed the deal, highlighting the formation of DAZN MENA. DAZN CEO Shay Segev said the company is ideally positioned to expand global access to sports from Saudi Arabia’s growing sports sector:

With plans to secure exclusive content, offer tailored programming, and upgrade its platform, DAZN is building a foundation for long-term regional success.